All systems operational — since 2018

We build and rebuild data‑heavy products.

Pipelines, cloud architecture, and the performance work that keeps a product standing under real usage — migrated live, with zero downtime.

  • 0soffline across every migration
  • 6+yrlongest running engagement

in production with

  • DFS Army
  • StatRankings
  • Daily Edge Sports
  • Spikeet
  • DB Corp
  • E&Z
  • Turnqey
  • Wasool
The problem

The stack that proved the business is now the bottleneck.

WordPress, Google Sheets, Airtable, Retool — great for a v1. Then real usage arrives. It usually looks like this:

sym_01sheets_final_v7.xlsx

Reports depend on a spreadsheet someone updates by hand.

sym_02hotfix_on_hotfix.php

Every new feature is a workaround stacked on a workaround.

sym_03peak_traffic.log

The site slows down exactly when traffic matters most.

sym_04eight_years_of_rows.db

Years of data exist — nobody can actually query them.

resolution

The product didn't fail. It outgrew its first stack. We rebuild it on systems that hold — without taking it offline.

How we work

The engagement model.

  1. wk_00 · scope

    The price is locked

    Scoped by senior engineers, agreed up front. No hourly meter — the number quoted is the number invoiced.

  2. wk_01–08 · build

    The same people build it

    No handoff to a delivery team. The engineers who scoped the work write the code.

  3. cutover @ 02:00 utc

    The switch nobody notices

    Data verified, traffic moves, the old stack retires. Users stay logged in. Downtime: zero.

  4. year_01+ · support

    We stay on

    Clients stay with us for years — most continue into long-term support. The line doesn't stop.

What clients say

In their words.

“bytesquad developed highly effective solutions that dramatically improved our system performance. I wholeheartedly recommend bytesquad.”
Kevin EpsteinFounder, DFS Army
“Ali has a great mix of operational understanding and leadership skills. He really cares about the work, and was a crucial resource to the team while leading development of the Canned platform.”
Olle FredemoFounder, Canned
“You're good at what you do and very easy to work with.”
Robert BranchSenior Manager, DFS Army
“Ali and the bytesquad team built our construction management system from the ground up. They understood exactly what our teams needed on-site, and the system has made scheduling and job tracking far easier to manage.”
Umer MasudDB Corp
Ali Tariq, founder of bytesquad
Founder & CEO

Ali Tariq

  • 12+ years in tech
  • Former VP of Engineering
  • NUST / SEECS alumnus

bytesquad is run by an engineer, not an account manager.

Advice about architecture is only worth something when the person giving it has to live with the consequences. Since 2018, most engagements have continued into long-term support — the strongest review we can offer.

Contact

Tell us what's breaking.

Describe the product and the problem. You'll get a straight answer about fit — usually within a day.

Prefer email? Write directly:

Or reach Ali on LinkedIn. Came via a referral? Mention who sent you — it helps us give useful context faster.